From the First AI Copilot, to The Complete AI Suite for Transactional Law

Today marks a new chapter in Spellbook’s story—our refreshed brand identity. Since launching, our mission has been to transform how transactional lawyers draft and review, making legal work more inspiring, efficient, and yes, even magical. With over 2,700 customers across 50 countries, from global companies like Nestlé to solo practitioners, we’re marking this milestone by evolving our brand to reflect who we are and where we’re headed.

Spellbook has grown from a single-feature tool to the most complete AI suite for transactional lawyers. Our new brand mirrors this growth, capturing our expanded capabilities, broad range of features, and the magical user experience we strive to share. With new colors, an evolved gem, and a new markup language, our brand now showcases the many facets of Spellbook and the depth of our features.

Our new look is more than just a fresh coat of paint—it’s a symbol of our commitment to lawyers, and our mission to make legal services more accessible. We know that many lawyers entered the field with big dreams, only to find themselves weighed down by tedious, repetitive work. Our mission has always been to make law as inspiring as it once felt by handling the drudgery and giving you time for what matters most.

Meet Our Markups

Inspired by editorial markup language of the past, we’ve introduced a new set of symbols to represent Spellbook’s features. While these markups are rooted in history, they feel equally at home in a world of magic, where each shape serves as a tool to conjure exactly what you need, exactly when you need it.

Find Your Magic

At Spellbook, we’re driven by a desire to find the magic in everything we do. We aim to be great, not just good, and work tirelessly to make every part of our customer journey feel magical. We launch our new brand with this spirit, and we’re excited to continue building a more inspiring future for legal work—together.